Showing posts with label denominacion de origen. Show all posts
Showing posts with label denominacion de origen. Show all posts

Saturday, September 30, 2017

Oiling the wheels

One of my standard responses to anyone who asks for a description of Culebrón is to say that we have a restaurant, a bodega and a post box. I should perhaps change the bodega to say bodega/almazara because Brotons produces both wine and olive oil. A bodega (in this sense) is a winery and an almazara is an oil mill

I went to get some oil the other day and I was a bit shocked when Paco, one of the owners, wanted 20€ for the five litre plastic bottle. It wasn't the price that was a shock, it was the difference in price between this and my last purchase. I'm sure it was 15€ last time. 

On the label the description of the oil says that it is de extracción en frio which means that it is cold pressed. I don't quite know what that means. My, very simple, understanding of olive oil is that the very green stuff, the extra virgin olive oil is the best, produced from the finest olives, whilst virgin oil is made with slightly riper or damaged olives which makes it slightly more acidic. Olive oil labelled simply as olive oil or pure olive oil is, usually, a mix of both pressed and refined oils. I think there is European legislation to say that any oil labelled virgin must pass a taste test and have been extracted from the olive by pressing rather than by chemical refinement. Because the label from our local almazara doesn't say virgin or extra virgin I can only presume that it doesn't reach the required criteria. 

Now there's another oil mill in Pinoso over towards Caballusa, near el Prat called Casa de la Arsenia. They produce virgin olive oil. They sell oil in half litre heavy bottles that look as though they are ceramic rather than glass. The name is a little more complicated- Ma' Şarah - with the apostrophe and that funny s, the typeface on the bottles is fancy, the colour scheme is chosen with care to look "organic" and "quality" and they stress the olive variety - either the more intensely flavoured oil made with picual olives or the lighter oil made from the arbequina variety. I bought some - one variety cost 9.40€ for half a litre and the other one costs 9.90€ which makes it about five times as expensive as the stuff from Brotons. They do five litre plastic bottles too, both organic and ordinary, with a mix of both olives.

So in one place we have traditional Spanish marketing and, in the other, “value added” through labelling, aesthetics and increased quality. Something similar is happening with the wine around here, well in Spain actually. Spain is usually listed behind Italy and France in global wine production though we were told in a bodega last year that Spain is now the largest producer in the world. There are several Spanish websites that say the same thing. Whatever the truth Spain produces a lot of wine and it sells most of it to other people who then put it into bottles, make it into sangria, sparkling wine or wine mixes. Most goes in big tankers to the French, Italians, Germans and Portuguese who turn the dirt cheap wine into something with value added, with nice labels, with cachet. Spaniards drink less and less wine and more beer every year but Googling around for who drinks most wine turns up very contradictory evidence. My best guess/synthesis is that, per head and in order, it's Andorra, Vatican City, Croatia, Portugal and France with an honourable mention for the Falkland Islands (Malvinas for my Spanish readers) at number 8 – the UK comes in at 29th. Quantity wise it seems to be the USA, France, Italy and Germany who top the lists but, whilst consumption in the USA is increasing, the French and Germans, like most Europeans, are drinking less wine each year. Expanding markets include Brazil, Canada and, inevitably, China.

A couple of years ago our bodega, Brotons, suddenly had new shaped bottles, new varieties, wine boxes, new labels and Roberto, the owner, became Robert. They were chasing a more sophisticated market. The same has been going on in Jumilla for a few years now and, in fact, all over Spain. When I visited the bodega in Pinoso the other day, which is the largest producer of organic wine in Alicante, it was obvious that they were on the same trail; new names, new labels and a few more barrels for producing crianzas and reservas down in the cellar rather than putting it into a HurTrans tanker  - HurTrans is a transport firm with its roots in Culebrón.

Increasingly Spanish wine, is Denominación de Origen – where all the grapes must come from the region, where there is a body to oversee the production of the wine to ensure that it is produced in such and such a way with such and such controls and that basically it's as good a product as the region can produce. Our local DOs are Alicante, Jumilla, Yecla and a bit further away Bullas. Again, Googling around, there is a slightly more prestigious classification which is Denominación de Origen Calificada or DOCa. The main difference that I can see between ordinary DO and DOCa is that for DOCa the wine must be sold in bottles. That suggests to me that it may be possible for someone to produce wine that fits the DO criteria but is then bulk shipped to, lets say, Marks and Spencer who bottle it up in the UK but label it as DO Jumilla or Alicante.

So upping the game on olive oil and on the wine. As we passed the el Cabezo salt dome the other day, in the charabanc coming back from the marble quarry and heading for a tour of the Pinoso bodega our personable mayor, Lazaro, was complaining that the salt shipped from Pinoso to Torrevieja as brine should be labelled as being from Pinoso. I've seen coloured, and expensive, salt for sale that says it's from the Himalayas. Marketing, marketing – all is marketing.

Friday, April 21, 2017

And something else...

For years I didn't own a power drill. I made do with a little hand held job, in fact I often said that I preferred the manual ones.

I forget now how it started but, for years, I have been doing online surveys. Sometimes they ask me reasonably sensible things like who I might vote for or how I keep up with news and current affairs. Usually though they ask me annoyingly written and stupid questions about whether I agree more with the statement that a) my bank is friendly, honest and innovative or b) that my bank is chummy, trustworthy and forward thinking. There's no space to say that all banks are equally soulless. money grabbing and intrinsically corrupt. The survey people give me points for doing each survey and I can change the points for things in an online catalogue. The first time I used the points to send pigs to Nicaragua but somewhere along the way I used others to get a power drill. I now know that power drills are better than hand drills.

The other day I was asked to do a survey about sobrasada. I eat sobrasada from time to time. I usually eat it spread on bread or maybe as the spread in a sandwich. I've always presumed that sobrasada was the dripping that comes from making chorizo, the rough cut pork sausage flavoured with paprika type pepper. I thought of it as being a Spanish version of the bread and drip that I used to eat as a lad. I assumed the Spanish stuff was the reddy brown colour because the dripping came from the paprika coloured meat and that the thicker consistency was because it contained strands of cooked pork flesh.

Anyway this survey asked me tens and tens of questions about sobrasada. They asked me whether I preferred the stuff that comes in tubs or the variety that came in a skin. They asked whether the keeping qualities of it were important and whether I preferred the cheaper stuff or the stuff that is denominación de origen; D.O. is used a lot in Spain to mark out more traditional products prepared in specific ways. D.O. ham for instance generally means that the ham comes from a certain breed of free range pig that feeds on acorns. D.O. wines contain particular grape varieties which are grown, harvested and matured in specific ways. Suddenly, I realised there was a whole back story to sobrasada.

It turns out that the pukka stuff comes from Mallorca and Ibiza in the Balearic Islands though Cataluña and Valencia have their own versions. Sobrasada is a sausage made from pork loin and bacon meat minced and mixed with paprika, salt and black pepper. There are versions with and without cayenne pepper which are labelled as either sweet or spicy. The mixture is not cooked, it is stuffed into a pork intestine and hung from a pole for several weeks until it is cured. For the spicier version the ends of the sausage are tied off with either red or red and white string to differentiate it from the milder version.

Apparently the chemistry that dehydrates the meat is favoured by the weather typical of the late Balearic island autumn, the time when pigs are traditionally sacrificed, with high humidity and mild temperatures. I'm sure that in the factories where they churn out tons of cheap non traditional sobrasada from old scrag ends - the stuff I usually eat – those conditions can be easily recreated.

There are lots of variations in the way that the real McCoy sobrasada is finally presented to the consumer. Sometimes it is removed from the skins and put into tubs (which stack nicely on supermarket shelves) at other times it is presented in thin sausages which are apparently called longaniza (the longanizas we have in Pinoso are a very different type of sausage). The stuff that I thought of as being traditional sobrasada is called semirrizada and that is presented as a sort of haggis shaped and sized sausage from which you scoop the fatty spread.

I'm sure you're not too interested in sobrasada. I'm not. In fact I'm slightly less interested since I learned that it's basically rotted meat. What did interest me though was that it was just yet another little thing that I didn't know about Spain. About something that is so commonplace that a supermarket chain wanted to know my opinions on it.

Sunday, November 30, 2014

Secret Wine Spain

Maggie likes wine. It's no secret. She likes a good Rioja and she likes Ribera del Duero too. But Maggie thinks it's very unfair that so few people recognise the quality of some of our local wine particularly the product from the Jumilla wine region.

Jumilla shares a border with Pinoso so it's very local. We also share a border with Yecla which has a separate quality mark for its wine and, of course, we are in Alicante which produces some excellent wine too. We even have a small bodega in Culebrón village. There are lots of bodegas to visit but some tours and some wine are better than others.

Maggie likes to eat out. She can wax lyrical about some of the local food though she can also be disparaging about the chop and chips menus of so many places. You have to know where to go she says. You need local knowledge.

Maggie says that we have some breathtaking scenery around here. I can't disagree. Sometimes just driving up from La Romana or over to Yecla I just break into a big grin as I watch the landscapes pass. Staying here can be a treat but knowing where is more difficult.

So Maggie had an idea. Maybe she could help people to appreciate our local wine, our local food and our local scenery. So Secret Wine Spain was born. It's a work still in progress as Maggie comes to grips with marketing, website building and blogging but if you fancy a tailor made wine tour in Murcia or Alicante then Maggie's your woman.